Our tool begins with a dynamic, multi-step questionnaire designed to feel more like a guided conversation than a traditional form.

Each question adapts in real-time based on your previous answers, thanks to our built-in decision-tree logic.

This ensures that you’re only shown questions relevant to your unique situation—saving time and avoiding being overwhelmed.

The questionnaire dives into critical business structure criteria such as:

• Your personal liability tolerance
• Taxation preferences (e.g., pass-through vs. corporate tax)
• Number of business owners or shareholders
• Fundraising plans (e.g., venture capital, bootstrapping)
• Operational control and management style
• Long-term goals (e.g., local business vs. national expansion)

Whether you’re launching your first freelance gig or a fast-scaling startup, the experience is smooth, intuitive, and informative.

Once you’ve completed the assessment, you’ll receive a tailored recommendation for the business structure that best suits your needs.

This could be an LLC, S-Corporation, C-Corporation, Sole Proprietorship, General Partnership, LTD, or PLC—depending on your region and answers.

Your result comes with:

• A clear explanation of why this structure is the best fit
• Key benefits and trade-offs based on your preferences
• A visual “Fit Score” to help you evaluate other options, too
• Suggested next steps (e.g., filing, EIN registration, compliance)

This isn’t a generic result—it’s a precise match built from your unique inputs.

Your final recommendation isn’t just a summary—it’s a professionally designed PDF report you can download instantly. This report includes:

• Your personalized recommendation with rationale
• Entity comparison table
• Quick-start checklist for formation
• Bonus resources (like links to IRS, Secretary of State sites, etc.)

You can also generate a shareable link to:

• Discuss with a co-founder or investor
• Bring to your accountant or attorney
• Save for future reference

Your progress and results, always at your fingertips.

Not quite ready to make a decision? No problem.

Our save-and-return feature lets users:

• Enter an email to save their progress
• Pick up where they left off at any time
• Reassess their answers as their business evolves

Whether you’re pivoting, scaling, or bringing on a partner, the tool adapts with you.

We’ll even offer periodic reminders (optional) to check if your current entity still fits your updated goals.